Enhance your Icelandic adventure with our additional services

When you hire with Höldur, you get much more than a reliable vehicle and our best-in-class professional service.

As standard, you’ll receive everything you need for a relaxing and memorable stay in Iceland. And, to enhance your experience further, you can choose from a range of additional extras.

Add-ons and extras


  • Our free travel app. Receive live weather and safety notifications, book activities, dining experiences, and tours, and access vehicle-specific user manuals with Höldur’s app.

  • A complete guide to driving in Iceland. Understand road signs, parking regulations, safety tips, and more. The driving in Iceland guide is free to read and contains everything you need to know for a safe trip.

  • Europcar Mobile WiFi. With this add-on, you can stay connected wherever you travel in Iceland. Our WiFi offers a generous 10GB allowance and can accommodate up to 10 devices simultaneously.

  • GPS satellite navigation. Rent a GPS system and navigate across Iceland in ease with some of the most detailed maps available.

  • Child seats. For children up to the age of 7, we provide fully-legal child seats to ensure their safety and comfort.

  • Additional drivers. Share the driving by simply adding extra drivers to your rental.

  • Carbon sequestration. Offset your vehicle’s emissions via Kolviður, the Iceland Carbon Fund. You can choose to join the carbon sequestration scheme during booking or when returning your vehicle.

  • Discount key tag. Unlock fuel savings at N1 outlets across Iceland. You’ll save up to 5 ISK off every litre.

  • Our chauffeur service. Hire a vehicle from our prestige range and upgrade to a chauffeur-driven service.

  • Discover our full list of add-ons and extras here


Extras and add-ons in Iceland car rental


Vehicle protection


REntal car protection

With Höldur, you have a variety of options for insurance, including vehicle and driver protection.

Our Basic Protection package includes Collision Damage Waiver, Personal Accident Insurance, and Theft Protection. The excess is 250000 ISK for standard cars and 450000 ISK for larger vehicles including 4x4 SUVs and prestige cars.

You can upgrade to our Medium Protection to access Super Collision Damage Waiver as well as Windshield and Glass with Zero Excess protection. The Medium package also reduces your excess to 60000 ISK for standard cars or 110000 ISK for larger vehicles.

The Premium Protection covers gravel damage and sand and ash damage. As part of our premium package you can also benefit from zero-excess protection.




Business and long-term rental


Everyone has different needs from their rental vehicle. If you’re an Iceland-based business looking for corporate services, or a driver with longer-term rental needs, we can help.

From our rental locations across the country, we can service any business needs. We have the largest fleet of vehicles in Iceland, allowing us to supply your teams with any vehicle they require. 

Alternatively, if you’re looking for long-term rentals, we can provide a hassle-free solution. You can rent one of our vehicles for up to 48 months, with all-inclusive benefits such as insurance, maintenance and more.




Discover the Top 3 Car Rental Outlets in Iceland:


Europcar Keflavík International Airport location

Keflavík International Airport

Flugstöð Leifs Eiríkssonar
235 Reykjanesbær
Summer Hours: Daily 05:30 – 02:00
Winter Hours: Daily 05:30 – 01:00

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Holdur Europcar Reykjavík Central Skútuvogur 8

Reykjavík Central

Skútuvogur 8
104 Reykjavík
Summer Hours: Daily 08:00-17:00
Winter Hours: Mon-Fri. 08:00-17:00
Sat. 08:00-16:00 & Sun. 09:00-16:00

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Europcar Holdur Reykjavík Downtown Njardargata

Reykjavík Downtown

Njarðargata - Fluggörðum skýli 23
101 Reykjavík
Summer Hours: Daily 08:00-18:00
Winter Hours: Mon-Fri. 08:00-18:00
Sat. 08:00-17:00 & Sun. 09:00-17:00
Desk at Reykjavík Domestic Airport*

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Popular car models to rent in Iceland:


Suzuki Jimny 4x4

Kia Ceed

Kia Sorento

Skoda Octavia Combi



Why Choose Holdur Car Rental - Europcar in Iceland?


24 hour roadside asistance24 hour roadside

Iceland´s largest fleet of new quality carsIceland´s largest fleet
of new quality cars

No hidden chargesNo hidden charges

Car rental locations around IcelandNumerous locations across Iceland